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3D Animation

Comprehensive 3D Animation Solutions 

What is it?

3D animation refers to the process of taking digital objects and making them come to life by creating the illusion that they’re moving through a three-dimensional space. These computer-generated objects appear on a two-dimensional screen, but they’re crafted to mimic the principles of a 3D world. 

 

The 3D animation process typically involves several stages and takes 1 - 4 weeks or more:

  • 3D Modeling: Creating the 3D shapes and structures of characters, objects, and environments
  • Texturing: Adding visual details like colors, patterns, and surface textures to the models. 
  • Lighting and Rendering: Applying lighting and rendering techniques to create a final, photorealistic image or video. 
  • Rigging: Creating a "skeleton" for the 3D model to allow for movement and articulation. 
  • Animation: Animators then manipulate the rigged models to create movement and actions.  

 

At CAD TEAM, we love creating stand out promotional 3D animation videos such as jewellery turntable animations or product simulations, and real estate walk-throughs. Talk to CAD TEAM South Africa about your vision and we'll make sure it comes to life, in 3D.

 

What is it used for?

 

From promotional videos all the way to product demonstrations, and interior walk-throughs, 3D animation breathes life into digital creations. It lets you build 3D worlds and characters, then animate them to move and interact. This magic is used everywhere! From eye-catching commercials to blockbuster movies, 3D animation grabs attention and tells stories in a whole new dimension. It's also a game-changer in industries like engineering and medicine, where complex concepts can be visualized for better understanding. So, the next time you see something incredible come to life on screen, there's a good chance 3D animation is behind the scenes, making it happen.

Plus even more

An abundance of features that could significantly elevate your business

  • Increased Sales & Conversion Rates

    Studies suggest that 3D animated videos can significantly increase sales and conversion rates.  The engaging nature of animation combined with the ability to showcase products realistically can lead to a stronger purchase intent among viewers.

  • Clear Communication of Complex Concepts

    3D animation simplifies the communication of intricate concepts by using visuals, animation, and voice-over narration.  Abstract ideas, technical processes, or scientific data can be explained in a clear, engaging, and easily digestible way for a wider audience.

  • Enhanced Product Visualization & Demonstration

    3D animation excels at showcasing products in a visually appealing and interactive manner. Businesses can create product demos, highlight features and functionalities, or even allow viewers to explore products in 360 degrees. This fosters a deeper understanding of the product's value proposition.

     

  • Documentation & Production Planning

    Detailed technical specifications, engineering drawings, and manufacturing instructions are created. This stage ensures all stakeholders involved in production have a clear understanding of the final product design.

  • Versatility Across Marketing Channels

    3D animated videos can be utilized across various marketing channels.  They can be used on social media platforms, websites, trade shows, email marketing campaigns, or even customer training materials, offering maximum reach and impact for your marketing message.

  • Cost-Effectiveness in the Long Run

    While the initial investment in a 3D animated video might be higher than traditional video production, it can be more cost-effective in the long run.  These videos are reusable across various platforms and can have a lasting impact on brand awareness and lead generation.

Eager to bring your vision to life with 3D animation?

CAD TEAM can craft the ideal 3D animation for you.